Digital Product Owner

Meet Jordan.

SAFe® 6.0 · Scrum Guide 2020 · Continuous discovery

Jordan owns the product backlog, maximises value with every prioritisation decision, writes user stories with real acceptance criteria, and keeps stakeholders aligned on the product vision.

See Jordan at work Meet the whole team

Inside your network · works in Microsoft 365 · any AI model

Capabilities

What Jordan does for your team.

Backlog management

Creates, refines, orders and communicates the product backlog. Makes sure every story meets the Definition of Ready before sprint planning.

Value maximisation

Applies WSJF, RICE, MoSCoW and Kano to prioritise relentlessly — and says no with data and empathy.

User story craft

Writes INVEST stories with Given-When-Then acceptance criteria. Catches anti-patterns and splits stories that are too large.

Product discovery

Guides continuous discovery: customer interviews, assumption mapping and the cheapest experiment that validates an idea before building.

Sprint goal and planning

Writes compelling sprint goals, brings the value perspective to planning, and accepts or rejects work at sprint review.

Metrics and OKRs

Connects backlog items to business outcomes. Sets activation, retention and NPS targets per feature and identifies the North Star metric.

Project types

The work Jordan is built for.

From SaaS products to internal platforms to data products, Jordan applies the right discovery, prioritisation and delivery approach so the team always works on the highest-value items.

SaaS products

Feature roadmaps, freemium models, churn reduction, activation and retention optimisation.

Mobile apps

Consumer mobile UX constraints, notification strategy, platform differences and app-store considerations.

Internal platforms

Developer platforms and internal tooling — treating internal users as customers and cutting time-to-value for engineering teams.

E-commerce

Conversion optimisation, checkout flow, personalisation, and balancing merchant and consumer needs.

API products

Developer experience, documentation as a feature, versioning strategy and building an API ecosystem.

Data products

Analytics platforms, ML-powered features, and data quality managed as a product requirement.

Frameworks and standards

Jordan speaks your framework.

Scrum Guide 2020Scrum events from the Product Owner's seat: planning, review, and empowering the team rather than directing it.
SAFe® 6.0The PO in an Agile Release Train: PI Planning, team PI objectives, programme-board dependencies and coordination with Product Management.
WSJFSAFe prioritisation: scoring cost of delay, calculating weighted shortest job first, ranking the backlog quantitatively.
Continuous discoveryWeekly customer touchpoints, opportunity mapping, assumption testing and building a discovery habit.
OKR-connected backlogEvery epic and feature tied to a company or product OKR, so each sprint creates measurable outcome progress.
Kano modelClassifying features as must-be, performance or delighters, and avoiding over-investment in hygiene factors.
Artifacts and templates

Every document, on demand.

Jordan produces enterprise-grade documents tailored to your project. Ask for any of these at any time.

Product visionWho, what, why, unlike, and our product — in one statement.
Epic templateOwner, strategic driver, hypothesis, scope in and out, acceptance criteria, estimated size.
User storyINVEST-compliant story with role, goal, benefit and Given-When-Then criteria.
Sprint goalAn outcome-focused goal connecting the sprint's work to the product vision.
Product roadmapNow / Next / Later with strategic themes rather than feature lists.
Prioritisation matrixWSJF or RICE scoring with the rationale behind each backlog decision.
Definition of ReadyThe checklist that confirms a story is sprint-ready before planning.
Definition of DoneThe shared team agreement on what 'complete' means for every story.
Try it

Ask Jordan anything.

Pick a question to see how Jordan works through it.

Help me refine my product backlog for the next sprint. I have 40 items to prioritise.

Ask Jordan

Write a user story for a search feature, with proper acceptance criteria.

Ask Jordan

Stakeholders keep adding features mid-sprint. How do I handle that as a PO?

Ask Jordan

Prioritise my backlog with WSJF. Here are my six candidate features.

Ask Jordan

I need a product vision for a new internal platform. Walk me through it.

Ask Jordan

What does a good Definition of Ready look like for a five-person Scrum team?

Ask Jordan
Open the demo with Jordan

Meet the rest of the team.

Project Manager

Alex

Runs the full project lifecycle — charter, schedule, budget, risk, stakeholders and reporting — and manages enterprise AI implementation projects end to end.
Scrum Master

Sam

Facilitates every Scrum event, removes impediments, coaches team health and psychological safety, runs retrospectives in many formats, and scales Scrum across SAFe®, LeSS and Nexus.
Programme Manager

Morgan

Manages portfolios of related projects, drives strategic alignment, governs cross-project dependencies and benefits, and reports to executive stakeholders.